Welcome to the Serra Honda Grandville website! I’m Phil Rosser, the General Manager of the dealership. I grew up in Durand, MI, a small farming community East of Lansing. My automotive career began over 25 years ago, and throughout the years, I’ve maintained honesty, a hard work ethic, fairness, and friendliness. I love working with this great team, surrounded by the best customers and community members. We go above and beyond for our guests, ensuring they get what they need regarding their automotive needs and preferences. We have the most dependable products to choose from and unmatched customer service. Outside of work, my interests include boating, biking, traveling, and spending time with my family, especially my wife, adult children, and three grandkids. I’m also a big fan of high school and college wrestling. I am genuinely proud to be here at the #1 Honda dealership, where customer satisfaction is our number one goal before, during, and after the sale. So please get in touch with us with any questions, and be sure to stop by for a service you’ll love!